NizamUdDeen.wiki A reference biography

Nizam Ud Deen Usman

SEO Consultant, author and trainer

Muhammad Nizam Ud Deen Usman (Urdu: محمد نظام الدین عثمان; born 5 July 1987), known professionally as Nizam Ud Deen Usman and online as SEO Observer, is an SEO Consultant, local SEO specialist, content marketing expert, author and trainer based in Multan, Punjab, Pakistan.[1][3] He is the founder and lead SEO consultant of ORM Digital Solutions, a digital marketing firm formerly trading as ORM Advertisement.[3][26]

Nizam Ud Deen specialises in local SEO for service-area businesses, particularly in the North American home-services sector, and in Google Business Profile optimisation and reinstatement.[4][11] He also works in e-commerce SEO, optimising online stores for search, and describes his consultancy as serving medium and large businesses.[2][4] He is the author of The Local SEO Cosmos: The Ultimate Guide for Small Businesses and Marketers, published in January 2025.[5]

Alongside his consultancy he runs several educational initiatives, including the SEO Observer YouTube channel, the Nizam SEO Community, SEO Academy and SEO Knowledge Hub, and formerly served as a content and digital marketing trainer for Pakistan's National Freelance Training Program.[1][2][3] He was named among the Top 20 SEO Experts in Pakistan in a 2024 industry listing.[10] His most recent venture is SEO War Room, an SEO operations platform for agencies.[2][3][42]

Early life and education

Nizam Ud Deen was born on 5 July 1987 in Bahawalpur, a city in southern Punjab, Pakistan.[1] He began formal computer education in 2007, completing an intermediate diploma in I-COM, a computing-oriented stream of Pakistani intermediate education, covering office and database software.[1][27] He has said he studied without access to a computer or the internet of his own at that stage.[1] He subsequently earned a diploma in AutoCAD, graduating first in his cohort.[1]

His interest in the web was prompted by a radio discussion of blogging, and specifically of whether earning from it was permissible under Islamic law. He has said he first searched the term from a local internet cafe, then taught himself HTML and CSS from online tutorials and took an introductory WordPress course.[27][60]

In February 2020 he completed a five-hour Udemy course on search optimisation, "How I Hit #1 on Google: The NEW 2020 Complete SEO Course", taught by Matt Jensen and iMarket XL. The certificate is publicly verifiable through Udemy.[59]

He worked without a mentor for his first years in search optimisation, learning by running experiments on his own projects and on a small number of client sites.[1] That changed in 2021, when he studied under the American SEO practitioner Nathan Gotch, completing the Gotch SEO Academy programme and receiving its Certified SEO Specialist certification, signed by Gotch himself.[1][54][55] He has described this as a turning point that refined his existing knowledge and introduced him to more advanced technique.[1] Gotch responded to the post in which he announced it.[54] Announcing the certification, Nizam Ud Deen wrote that the programme had polished his SEO skills.[54]

He holds a further certification from Semrush Academy, awarded on 9 August 2022 for its On-Page and Technical SEO examination and carrying a one-year validity.[57]

Udemy certificate of completion issued to Nizam Ud Deen Usman for a complete SEO course, dated 11 February 2020
Udemy certificate of completion, February 2020.[59]
Gotch SEO Academy Certified SEO Specialist certificate issued to Muhammad Nizam Ud Deen Usman and signed by Nathan Gotch
His Certified SEO Specialist certificate from Gotch SEO Academy.[54]
Semrush Academy Digital Marketing Certification awarded to Muhammad Nizam ud deen Usman for the On-Page and Technical SEO Test
Semrush Academy certification, On-Page and Technical SEO, 2022.[57]

His web development skills were largely self-taught. Working from online courses, he learned WordPress, HTML5, CSS3, Bootstrap and introductory PHP, a foundation he later applied to client work at his own agency.[3] He moved to Multan in 2014, which has since remained his home and the base of his professional activity.[1]

Career

Early work and teaching

Nizam Ud Deen's working life began in 2008 as an office assistant, a job he has said improved his English and taught him office administration. He left it in 2012, having concluded that salaried work did not suit him.[1][60] He completed his AutoCAD diploma the same year and moved to Lahore looking for drafting work, but was hired instead to teach AutoCAD, and shortly afterwards to teach information technology to intermediate classes.[60] He later returned to Multan for family reasons.[60]

After his business directory failed he took salaried work again as an accountant, on a monthly salary he has given as Rs. 9,000.[17][60] His first freelance commission, a landing page, earned Rs. 15,000, a figure he has cited as the point at which independent work became viable for him.[3] Before that he took on small tasks such as WordPress debugging through the freelance marketplaces Fiverr and Upwork, on both of which he still maintains profiles, as he does on the design portfolio platform Behance.[27][42]

While teaching at college he opened his own IT institute on the premises. It did not succeed, which he has attributed to his lack of marketing knowledge at the time.[1] His first venture online was a business directory built on the model of yellowpages.pk, for which he commissioned a software house before concluding he needed to learn the work himself; that project eventually failed, and he returned to salaried work as an accountant.[1] An unsolicited web design commission from a developer while he was in that job prompted him to leave it and work independently: he built the landing page in a few hours for Rs. 15,000, then took two similar projects the following week, earning about Rs. 45,000 in a fortnight.[1][60] He has described working fourteen to sixteen hours a day through this period, buying online courses to fill the gaps in his knowledge.[60]

He has said he chose deliberately between web design and search optimisation as a specialism, settling on the latter as his core skill.[1] Early on he built a portfolio by doing work free of charge for friends and family.[1]

In parallel he taught, working as an AutoCAD trainer at an institute in Mureedke and later as an information technology and AutoCAD instructor at college level.[1] An early entrepreneurial attempt, an online business directory at the domain orm.com.pk, preceded his move into search marketing; the domain now hosts his agency.[1]

ORM Digital Solutions

Nizam Ud Deen founded ORM Digital Solutions, originally operating as ORM Advertisement, as a digital marketing and IT services firm headquartered in Multan.[3][16] Business directory records place the founding of ORM Digital Solutions in 2017, as an evolution of the earlier ORM Advertisement.[27][29] In 2018 he opened a physical office alongside a software developer collaborator, expanding beyond solo freelance work.[1]

The founding of the ORM Digital Solutions office
The establishment of the ORM Digital Solutions office. Image courtesy of the subject.[1]

He ran internships at the office for people entering the field and taught his staff search optimisation from first principles. The team grew from a handful of interns to between ten and twelve people, and at its largest to about thirty.[1] In 2019 he ran a training programme delivered both in person and online, extending it through his YouTube channel, where a playlist titled "SEO with Nizam" carries lectures from a course he had previously sold.[1][60] He has dated his settled SEO team at ORM Digital Solutions to the same year.[60]

The COVID-19 pandemic in 2020 cut the business back. He has said the resulting downturn forced him to reduce the size of the team.[1]

The firm offers organic SEO, local SEO, e-commerce SEO, content marketing, web design, graphic design and guest posting services.[3] Nizam Ud Deen serves as its founder and lead SEO consultant.[4]

ORM Digital Solutions annual anniversary meetup
An ORM Digital Solutions annual anniversary meetup. Image courtesy of the subject.[1]

Consulting practice

Through his personal consultancy at nizamuddeen.com, Nizam Ud Deen provides on-page, technical and off-page SEO, SEO audits, local SEO, Google Business Profile reinstatement, keyword research, competitor analysis, content writing, penalty removal, e-commerce SEO and YouTube SEO, offered on a published tariff of fixed-scope packages and retainers.[4][15] He has also been associated with Roofer Quest Consultancy, a niche practice serving the roofing trade.[7]

His practice is oriented toward service-area businesses, with published work spanning appliance repair, carpet cleaning, plumbing, HVAC, roofing, electrical services, gutter and siding installation, bathroom and kitchen remodelling, water and fire damage restoration, mould remediation, pest control, garage door repair, self-storage and flooring.[4] He has stated that he serves clients across the United States, United Kingdom, Canada, Australia, Germany, Turkey, the United Arab Emirates, Saudi Arabia, Pakistan and India.[4] An independent review site has described his specialism as local SEO for the roofing industry.[11]

His documented method for the Pakistani market includes keyword research across both Urdu and English queries, city-specific landing pages for Karachi, Lahore, Islamabad and Multan, and content timed to local commercial events such as Eid and Black Friday.[27] For e-commerce he works across Daraz, Shopify and WooCommerce, and his technical audits emphasise mobile responsiveness, site speed, crawl errors and HTTPS.[27]

He has also written on optimisation for non-English markets, including an article arguing that Arabic-language SEO is necessary for businesses serving Arabic-speaking customers rather than optional.[30]

Nizam Ud Deen publishes case studies reporting client outcomes, including an increase in search impressions for a local cleaning business from 11,100 to 182,000, year-on-year impression growth from 428,000 to 640,000 for another client, a 22.6% increase in purchases over thirty days for an e-commerce store, and a 2.33-fold improvement in click-through rate for a restaurant client.[2] These figures are self-reported and have not been independently audited.

He has also launched SEO War Room (seowarroom.app), which he describes as his principal current project. It is presented as an SEO operations platform for agencies rather than a single-purpose tool, bringing client workflows, rank tracking, content production, backlink management, reporting, standard operating procedures and training into one system.[3][42] Its stated focus is on semantic SEO and answer engine optimisation for consultants and agencies running many client projects at once.[42] The platform trades as Nizam SEO War Room and also publishes a multilingual reference section.[42]

Handicrafts venture

Nizam Ud Deen diversified from digital services into handicrafts, building a business around traditional Multani blue pottery and applying his e-commerce and digital marketing experience to its distribution.[17][25] He has said his interest began in 2019, after a friend introduced him to a seller marketing Multani blue pottery online.[25]

The venture began as a partnership in which his associate sourced pottery from a vendor while he handled product photography and online listing. It made no sales in six months, which he has attributed to both partners being occupied elsewhere.[25] He then launched his own brand, ORM Handicraft, and applied his digital marketing experience to it; demand grew to the point that the vendor could not supply it.[25]

In 2021 he built a factory near his home in order to control production. He started by manufacturing white ceramic pots on the Chinese and Indian model, struggled for six months with moulds and skilled labour, and hired a specialist before concluding that the white pottery market would take too long to develop. He returned to blue pottery, and after considerable difficulty recruited a skilled kashigar.[25] The factory, at Samejabad in Multan, includes a display centre where the design and production process is demonstrated.[25] The business now trades as HMB Pottery, registered with the Government of Punjab under registration number 2026012200243, and produces tea and dinner sets, mugs, plates, jars, vases, lamps and planters.[25]

The company employs local artisans in Multan, with a stated emphasis on hiring kashigars, the traditional craftspeople of the blue pottery technique, and states an objective of establishing itself as Pakistan's leading handmade pottery brand by 2030.[25] The business markets internationally under the tagline "Soul of Multan in Every Piece".[28] A June 2023 profile in the Pakistani business publication Connected Pakistan reported that the venture was backed by an investment of Rs. 170 million and had reached an annual turnover of Rs. 240 million; these figures originate with the subject and have not been independently audited.[17][27]

Other ventures

Nizam Ud Deen has founded or co-founded ten online properties spanning digital services, software, manufacturing, technology publishing and cultural subjects. Alongside ORM Digital Solutions, HMB Pottery and SEO War Room these are:

Two of these overlap with books he has said are in preparation: Islamic Divine System with his announced work on Jannah, and Urdu Poetry Library with his announced work on Allama Iqbal.[1][38][39]

All eight carry a founder record in their own structured data naming him and linking to his personal site, most of them also to this one and to his Google Knowledge Graph entry.[16][25][36][37][38][39][40][41] HMB Pottery additionally holds a Government of Punjab registration.[25]

Training and community work

Nizam Ud Deen taught at the University of Education, Lahore at its Multan campus, delivering four instructional batches.[17] In 2021 he served as a content and digital marketing trainer for the National Freelance Training Program, a freelancing initiative run by the Punjab Information Technology Board and delivered through the same institution.[1][3][52] He attended the programme's first trainer meeting at its head office, which drew trainers from across Pakistan and was attended by the board's director general for e-governance, Sajid Latif, and the head of its freelancing wing, Ahmad Islam Syan; trainers were presented with certificates to mark the occasion.[52][53] He appears in the programme's own photographs of the event.[53]

Nizam Ud Deen speaking from a University of Education lectern at an orientation session in Multan
Addressing an orientation session at the University of Education, Lahore, Multan campus.[58]

Trainers from across Pakistan at the National Freelance Training Program trainer meeting
Nizam Ud Deen at the first National Freelance Training Program trainer meeting, held at the programme head office. Image from the programme's own event album.[53]
Graphic recording trainee achievements during a National Freelance Training Program batch
Trainee achievements recorded during one of his NFTP batches.[46]
Group photograph from the first NFTP batch ceremony
Group photograph from the first National Freelance Training Program batch ceremony. Image courtesy of the subject.[1]
NFTP certificate distribution ceremony
The NFTP certificate distribution ceremony. Image courtesy of the subject.[1]

He founded several educational platforms: the Nizam SEO Community, a free discussion forum for practitioners which also maintains a semantic-SEO glossary covering concepts such as "golden embeddings"; SEO Academy, presented as a virtual SEO university offering structured training; and SEO Knowledge Hub, a reference resource.[4][14][31] His workshops have covered building a professional presence on LinkedIn and working through freelance marketplaces, with attention to the practical obstacles facing entrants from smaller cities and rural districts of Punjab, including limited connectivity and international payment friction.[27] He has described the purpose of this work as building self-reliance among young Pakistani professionals, entrepreneurs and freelancers rather than generating consultancy leads.[3]

Writing and publications

Nizam Ud Deen is the author of The Local SEO Cosmos: The Ultimate Guide for Small Businesses and Marketers, released in a first edition on 12 January 2025 and distributed both as a direct PDF download from his website and as a Kindle edition.[5][6] It is also listed on Goodreads.[5]

The book is organised in three parts. It opens with foundational material on local ranking factors and a chapter debunking seven common misconceptions about local SEO; moves through competitor analysis and hands-on optimisation of websites and Google Business Profiles; and closes with local link building, content creation and case studies.[5][27] Recurring topics include citation building, review acquisition, mobile SEO and analytics, presented in a conversational register with checklists and diagrams.[5]

He writes on Medium under the SEO Observer name, where his published work includes the 2025 essay announcing Global SEO Day.[24]

He has announced further titles in preparation on subjects outside search marketing, including works on Jannah in Islamic theology, the poet and philosopher Allama Iqbal, and YouTube monetisation.[1] He also maintains a technical blog covering SEO practice and publishes reference lists of citation directories by country.[4]

Global SEO Day

In May 2025 Nizam Ud Deen announced Global SEO Day, an annual observance held on 17 May in memory of the American search researcher Bill Slawski, who died on that date in 2022.[23][24] Slawski, the author of the long-running SEO by the Sea blog, was known for analysing search engine patents and for making that analysis freely available to practitioners.[23]

The observance is framed as an occasion for search professionals to share knowledge publicly and to mark Slawski's influence on the field. Nizam Ud Deen published the announcement on his own site and on Medium, and has promoted it through his community channels.[23][24]

Approach and views

Nizam Ud Deen's stated professional focus is local and entity-oriented search optimisation for businesses whose customers are geographically bounded, rather than broad national or informational search.[4][11] His published material emphasises Google Business Profile management, local citation consistency and review generation as the primary levers for service-area businesses.[5]

A recurring theme in his public writing is educational access. He has framed his community and training work as a response to the difficulty of entering digital work from smaller Pakistani cities, and has published free instructional material, including course content he had previously sold, alongside his commercial services.[3][8][17] Summarising this outlook, he has said: "Generosity is a gift that keeps on giving. When we value and uplift others, the universe has a way of returning the favor, multiplying the blessings in our own lives."[17]

In a profile published by Connected Pakistan he has emphasised continuous learning, adaptable leadership and collaborative team culture as the basis of professional practice, and has argued for long-term strategic thinking over short-term tactics in digital marketing.[18]

Reception and recognition

Nizam Ud Deen was included in a 2024 listing of the Top 20 SEO Experts in Pakistan compiled by Falak Naz Soomro and published on LinkedIn.[10]

The analytics company Plerdy includes him in its "Best 20+ SEO Experts in Pakistan" listing, describing him as an expert in local SEO for the roofing industry who works with service businesses from Multan.[11] A separate industry roundup published by Digital Sohail credits him with more than seven years of experience and expertise spanning property, technology and health sectors.[12]

He appears at number 17 in a 2026 listing of SEO practitioners in Pakistan compiled by the consultant Ibrar Ahmad, which records his specialisms as local and e-commerce SEO and his base as Multan.[21] A separate 2026 international ranking of twenty SEO specialists published by XclusiveLocalSEO places him at number 12, citing local SEO and lead generation for service businesses.[34] He is also listed as an SEO expert in the Pakistani business directory PakBusinessWorld.[35] The agency BlueLinks includes him in its own 2026 comparison of Pakistani SEO practitioners, crediting him with more than six years of experience in keyword strategy, website optimisation and analytics for service-based brands.[22]

The profile-feature publication Genius Profiles has also published a profile of him on its Facebook page, describing him as an SEO consultant specialising in local SEO, content marketing and digital growth strategies.[47]

Genius Profiles feature graphic headed Meet Nizam Ud Deen Usman, SEO Consultant, Content Marketing Expert and Author
The Genius Profiles feature graphic. Published by Genius Profiles.[47]

A biographical entry on Grokipedia, the AI-generated encyclopedia operated by xAI, describes him as a specialist in local SEO strategies and credits him with founding ORM Digital Solutions and promoting Multani blue pottery.[27]

Media, speaking and online presence

Nizam Ud Deen delivered a workshop at the Connected Pakistan Conference 2022, held in Lahore on 21 to 23 October.[49][56] The conference was backed by Payoneer, Startup Pakistan, Enablers, iSkills, SkillsToDo and Craftooo, and its published hashtags also credited the Pakistan Freelancers Association.[49][56]

The organisers' announcement graphic billed him by full name as founder of ORM Digital Solutions and gave his workshop topic as content marketing strategy for e-commerce stores.[56] Their accompanying post described him as an SEO consultant and content marketing executive with nearly a decade of experience, credited him with more than seventeen technical skills and with teaching content marketing and advertising under the National Freelance Training Program, and said he would speak on what leadership requires in a rapidly changing industry.[49] The two descriptions of the session do not agree; the topic printed on the announcement is the one given here.[49][56] His entry in the publication's people directory records the CPC22 association.[18]

Connected Pakistan Conference 2022 announcement graphic billing Muhammad Nizam Ud Deen Usman, founder of ORM Digital Solutions, for a workshop on content marketing strategy for e-commerce stores
The conference announcement billing his workshop, 21 to 23 October 2022, Lahore. Published by Connected Pakistan.[56]
Nizam Ud Deen delivering his workshop at the Connected Pakistan Conference 22 in Lahore
Delivering a workshop at the Connected Pakistan Conference 22, Lahore. Image published by Connected Pakistan.[50]
Workshop participants at the Connected Pakistan Conference 22 in Lahore
Workshop participants at the same conference. Image published by Connected Pakistan.[50]

He has delivered training sessions for computer training institutes. In one such session he appeared remotely as the billed speaker for a live SEO session at the Pentium Computer Training Institute in Muzaffarabad, promoted by the institute as a three-hour Monday session with a "top SEO speaker" and advertised under his name and the title SEO consultant and local SEO specialist.[48]

Students watching the live SEO session at Pentium Computer Training Institute, with the promotional banner naming Nizam Ud Deen
The live SEO session at Pentium Computer Training Institute, Muzaffarabad. Image published by the institute.[48]

On 26 September 2025 he spoke at the E-Com NextGen Summit, held at the Garrison Public Library in Multan and organised by the software house TNR (The Net Rider) with the AI Market Minds agency.[44][45] His presentation covered SEO and content marketing strategy for e-commerce stores.[46] By his own account the questions raised by the audience concerned the choice between Shopify and WooCommerce; whether a seed keyword should be targeted with the homepage, a category page or a product page; how to handle order returns; the relative merits of Facebook and Instagram advertising; and the case for running a blog alongside an e-commerce store.[46] Photographs published by AI Market Minds show him presenting from the lectern; the organisers' posts do not name individual speakers.[44]

Nizam Ud Deen presenting from the lectern at the E-Com NextGen Summit 2025 in Multan
Presenting at the E-Com NextGen Summit, Garrison Public Library, Multan, 26 September 2025. Image published by AI Market Minds.[44]

On 9 July 2026 Nizam Ud Deen spoke at Clean Web Day, an online conference on website security and spam hosted by the Layyah chapter of Startup Grind.[19][20][32] His session, "Protect Your Website from Spam, Bots and Phishing", ran from 8:30 to 9:00 pm.[32] The conference programme listed him as founder of ORM Digital Solutions, and the speaker roster additionally identified him with Roofer Quest Consultancy.[19][32][7] A recording of the talk was published on the TorontoDigits Academy channel later that month under the title "How to Recover a Hacked Website and Stop Spam, Bots and Phishing Attacks".[33]

He writes on Medium under the SEO Observer name and has published on the platform Vocal Media.[24] Nizam Ud Deen publishes instructional video content on his YouTube channel, including full-length recorded sessions.[8] One such session, "Sustainable Business Growth Through Social Media Marketing", published in September 2022, runs to about seventy minutes and works through a twelve-part structure covering planning and social media audits, platform selection, audience research and growth, relationship building, trend monitoring, social commerce, content formats, tooling for engagement and analytics, scheduling and automation, and performance measurement.[51] He maintains profiles under the SEO Observer name across LinkedIn, X, Facebook, Instagram, Pinterest, Reddit and Telegram, and an academic profile on Academia.edu.[9][13]

Personal life

Nizam Ud Deen has been married since 2010 and has four children: three daughters and one son.[1] He has lived in Multan since 2014.[1]

Outside his consultancy work he has advocated for the revival of Multani blue pottery, a traditional glazed ceramic craft associated with the city, an interest connected to his handicrafts business.[1][17] His interest in Islamic thought and in Urdu literature is also reflected in two of his other ventures, Islamic Divine System and Urdu Poetry Library.[38][39]

See also

References

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  46. Account of the presentation and the audience questions provided directly by the subject to the publisher, September 2026. Not independently verifiable; see the Talk page.
  47. "Nizam Ud Deen Usman is a highly accomplished SEO consultant...". Genius Profiles, Facebook. https://web.facebook.com/GeniusProfilesOfficial/posts/1310576424413176/ Retrieved 5 September 2026.
  48. "Our live SEO session at Pentium Institute". Pentium Computer Training Institute, Facebook. https://web.facebook.com/Pentium.Computer/posts/pfbid0YHNdhNJMtANB7Pdv6L21HhpWMazV7Nvs2th6j45g4P8nSRgERXLWpV3QmrjYhtBpl Retrieved 5 September 2026.
  49. "Another Workshop by another expert Mr. Nizam Ud Deen Usman". Connected Pakistan, Facebook. https://web.facebook.com/ConnectedPakistan/posts/454821233347947/ Retrieved 5 September 2026.
  50. "Workshops at Connected Pakistan Conference 22 Lahore". Connected Pakistan, Facebook. https://web.facebook.com/photo/?fbid=474008884762515&set=a.473959564767447 Retrieved 5 September 2026.
  51. "Sustainable Business Growth Through Social Media Marketing". Nizam Ud Deen Usman, YouTube, 24 September 2022. https://www.youtube.com/watch?v=FGsUU6RxagM Retrieved 5 September 2026.
  52. "We conducted our first Trainer Meet and Greet Session at NFTP Head Office". National Freelance Training Program, Facebook. https://web.facebook.com/nftpofficial/posts/281699464000204/ Retrieved 5 September 2026.
  53. Photograph of Nizam Ud Deen at the NFTP trainer meeting, from the programme's event album. National Freelance Training Program, Facebook. https://web.facebook.com/photo/?fbid=281495584020592&set=a.249430047227146 Retrieved 5 September 2026.
  54. "I am Certified SEO Specialist from Gotch SEO Academy. It polished my SEO skills". Nizam Ud Deen Usman, Facebook. https://web.facebook.com/nizam.ud.deen.usman/posts/2623892744590078/ Retrieved 5 September 2026.
  55. "Gotch SEO Academy". https://www.gotchseo.com/academy/ Retrieved 5 September 2026.
  56. Workshop announcement for Muhammad Nizam Ud Deen Usman, Connected Pakistan Conference 2022, Lahore, 21 to 23 October 2022. Connected Pakistan, Facebook. https://web.facebook.com/photo/?fbid=474008884762515&set=a.473959564767447 Retrieved 5 September 2026.
  57. Semrush Academy, Digital Marketing Certification: On-Page and Technical SEO Test, awarded to Muhammad Nizam ud deen Usman, 9 August 2022. Certificate of completion #XiAyX3a8jddojiJ. Document held by the subject.
  58. Photograph of an orientation session at the University of Education, Lahore, Multan campus. Provided by the subject.
  59. "Certificate of Completion: How I Hit #1 on Google: The NEW 2020 Complete SEO Course". Udemy, 11 February 2020. Certificate no. UC-094dfc2f-99db-46ac-95b4-4b9095773c62. https://www.udemy.com/certificate/UC-094dfc2f-99db-46ac-95b4-4b9095773c62/ Retrieved 5 September 2026.
  60. "Burning Desire, A Success Story of Nizam Ud Deen". Freelance Hero Pakistan. https://freelanceheropakistan.com/burning-desire-a-success-story-of-nizam-ud-deen/ Retrieved 5 September 2026.
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